In accordance with current data protection regulations, ACTION SHOE FOOTWEAR, SLU has adapted this website to the regulations of the Organic Law on Data Protection (LOPD) and its development regulation. It also complies with Regulation 2016/679 of the European Parliament and of the Council on the protection of natural persons (GDPR), as well as with regulations on information society services and electronic commerce (LSSI-CE).
This privacy policy (“Privacy Policy”) applies to the website https://www.actionshoe.com (the “Website”) and governs the personal data processing activities carried out by ACTION SHOE FOOTWEAR, SLU (CIF B22645352), the owner and operator of the Website. ACTION SHOE FOOTWEAR, SLU will process the user’s personal data when they visit the Website and interact with its services and functionalities.
Data Controller, Privacy Representative, and Data Processors
The data controller is: ACTION SHOE FOOTWEAR, SLU, located at Elche (Alicante), phone number (+34) 633 232 575 and CIF B22645352.
In general, browsing the Website does not imply the collection or processing of the user's personal data. The processing of personal data from visitors to the Website is limited to so-called ‘browsing data’, i.e., data necessarily transmitted to the Website by the IT systems managing it and Internet communication protocols.
Browsing data includes, for example, IP addresses or domain names of the computers used by users accessing the Website, along with several parameters related to the user’s operating system. Such data and, for instance, the number or duration of visits to the Website, are collected and processed solely for statistical purposes, in anonymous form, regarding access to and use of the Website, and to ensure its proper functioning and improve its performance and content.
Due to their nature, browsing data may enable user identification if associated with other data held by third parties; however, ACTION SHOE FOOTWEAR, SLU does not collect browsing data for the purpose of identifying users. Browsing data is deleted after anonymous processing. It may be used to investigate computer crimes against or through the Website. Apart from this scenario, ACTION SHOE FOOTWEAR, SLU retains browsing data only for the maximum period allowed by applicable law, after which it is anonymized.
ACTION SHOE FOOTWEAR, SLU also collects and processes personal data that the user voluntarily provides by interacting with Website features and requesting services, such as subscribing to the Website, newsletter or mailing list; purchasing products (including delivery, billing, returns, refunds, gift card usage, payment, fraud prevention, customer service, call center interaction); participating in Website initiatives like contests; requesting information or sending messages via mail or the Website.
We process personal data to comply with legal and regulatory obligations and for judicial actions or defense. We may also process user data during customer service or call center interactions via email, chat, or phone.
The user may also complete purchases via phone with our call center as specified in the Terms and Conditions of Sale. See our data protection policy for data processing during purchases.
The call center will process the user's personal and payment data to complete orders and may log the phone number for callbacks and internal support.
Marketing, profiling, and statistics activities may also be conducted by the call center with user consent. Calls may be recorded and emails stored unless prohibited by law. The user will always be notified and may decline the recording unless legally required.
Additionally, with user consent, ACTION SHOE FOOTWEAR, SLU may process data for surveys and marketing (e.g., promotional info via email, SMS, MMS, fax about ACTION SHOE FOOTWEAR, SLU products, campaigns, prices, and events). Profiling may also occur.
User data may be shared with ACTION SHOE FOOTWEAR, SLU group companies for marketing and profiling. Users may opt out at any time and each communication will include a simple way to withdraw consent.
Personal data collected by ACTION SHOE FOOTWEAR, SLU includes the user's name and contact info such as address, phone number, email, and any optional information provided. Relevant Website sections include a declaration of informed consent. Where required by law, ACTION SHOE FOOTWEAR, SLU will seek user consent before processing personal data.
When you provide us with personal data about another person (for example, by using the ‘email to a friend’ feature, gift card functionalities or other cases), to the extent permitted by applicable legislation, you confirm that the communication of such personal data and its subsequent processing by us in accordance with this Privacy Policy comply with applicable data protection laws. Therefore, as an example, you must first inform that person and, where necessary, obtain their consent to carry out the processing of their personal data for the purposes set out in this Privacy Policy.
On our Website, you will find different forms where personal data is collected:
In addition, if you provide your data via an email message, the provisions indicated in the following paragraph will apply.
ACTION SHOE FOOTWEAR, SLU processes the information provided by interested parties in order to manage the sending of the requested information and to offer relevant product and service promotions.
We also process the provided information for managing the customer relationship and to process the contracting or invoicing of a service.
To offer products and services tailored to your interests, commercial profiles may be created based on the information provided.
If you have checked the corresponding box, the legal basis for sending advertising about other products and services is your consent, which you may withdraw at any time without affecting the execution of a service or its invoicing.
Minors under 13 years of age require parental or guardian consent for their data to be processed.
Personal data will not be disclosed unless expressly authorized by the user or required by law.
We also inform you that the data you provide to receive our publications and product promotions are stored on servers managed by Mailchimp (email marketing provider) through The Rocket Science Group Inc., based in the United States under the Privacy Shield agreement. View Mailchimp’s privacy policy.
Additionally, the Website uses the Google Analytics service, a visitor analysis tool. This service uses “cookies” to collect data for its web analytics and advertising services.
This Website is hosted on servers belonging to LoboCom (Lobocom Sistemas, S.L.), located in Spain (EU). You can review this provider’s privacy policy here.
Personal data collected via the Website will be processed by ACTION SHOE FOOTWEAR, SLU.
Data processing will be carried out exclusively by personnel specifically authorized and designated to access the data and perform its processing, including staff assigned to carry out non-routine maintenance tasks of the Website.
Processing of personal data collected by ACTION SHOE FOOTWEAR, SLU is primarily carried out by electronic and automated means, but also by non-electronic and manual procedures in accordance with the purposes defined in this Privacy Policy.
User data will be processed in compliance with applicable data protection laws, including provisions on security and confidentiality, and will be stored only for the time strictly necessary to fulfill the intended purposes in accordance with applicable regulations.
ACTION SHOE FOOTWEAR, SLU is committed to safeguarding user personal data. We process personal data in accordance with the security standards established by applicable laws to prevent accidental loss or destruction, unauthorized access, or unlawful use of data. Additionally, IT systems and software are configured to use personal and identifying data only when necessary to fulfill a specific data processing purpose.
ACTION SHOE FOOTWEAR, SLU employs advanced security technologies and procedures to protect user data against the risks described above. For example, personal data provided by the user is stored on secure servers in controlled locations. Furthermore, encryption techniques such as the Secure Socket Layer (SSL) protocol are used for data transmission over the Internet.
Users can help ACTION SHOE FOOTWEAR, SLU update and ensure the accuracy of the data provided by notifying us of any changes in their address, title, phone number, or email address. Registered users can perform these updates online by following the instructions on their user profile page within the Website.
ACTION SHOE FOOTWEAR, SLU communicates the user's personal data within the limitations and in the cases specified in this Privacy Policy and the informed consent statement published on the Website sections where personal data is collected, and in any case, fully respecting the consent given by the user at the time of such collection, when required by the Data Protection Law.
Access to the user's personal data within ACTION SHOE FOOTWEAR, SLU’s organization will be limited to internal and external employees who need it to perform their duties related to the data processing purposes specified in this Privacy Policy. An updated list of Data Processors, if applicable, and the recipients to whom data may be disclosed will be available to the user for free upon request to ACTION SHOE FOOTWEAR, SLU.
The user's personal data may be disclosed to institutions, authorities, public entities, banking and financial institutions, professionals, independent consultants, business partners, and third-party service providers to whom ACTION SHOE FOOTWEAR, SLU may turn for professional, technical, and organizational services related to Website management and activities carried out therein—such as product sales, feature management, and services or initiatives the user may request via the Website—and for the achievement of other processing purposes specified in this Privacy Policy.
To achieve goals related to Website management and associated activities—for instance, product purchases via the Website or phone through our call center—user data may also be shared with other ACTION SHOE FOOTWEAR, SLU group companies located in the European Economic Area. These entities will process personal data for the purposes mentioned above and in compliance with applicable laws, including marketing and profiling activities.
For product purchases, data will be processed by the corresponding local ACTION SHOE FOOTWEAR, SLU entity located in the delivery area. That entity will act as the data controller in accordance with applicable data protection laws, for purposes including: invoicing, product shipment, returns and exchanges, refund processing, gift card purchase and usage, and payment activities including fraud prevention.
To complete transactions and payment processing, we rely on third-party service providers responsible for managing and supporting the e-commerce platform. These providers are contractually obliged to implement appropriate security measures to protect the confidentiality of personal data and credit card information.
Third parties receiving personal data under the terms described above will process such data as Data Controllers (the local ACTION SHOE FOOTWEAR, SLU entities), as applicable, in accordance with data protection laws and for the same purposes described above. Personal data may also be disclosed to third parties in cases of mergers, acquisitions, or transfers of any of our assets, products, websites, or operations.
These third parties will only receive information necessary to perform their respective tasks, and are required to use it solely for the specified processing purposes, to keep it strictly confidential, to protect it, and to comply with applicable legislation and ACTION SHOE FOOTWEAR, SLU’s instructions.
The third parties receiving your personal data are located within the European Economic Area and will process it in accordance with the applicable data protection legislation and for the purposes described above.
Except as described above, personal data will not be shared with third parties, individuals, or legal entities not linked to ACTION SHOE FOOTWEAR, SLU or not carrying out business, professional, or technical functions for ACTION SHOE FOOTWEAR, SLU. Additionally, personal data may be disclosed to legitimate recipients in cases provided for by applicable laws and regulations, such as legal proceedings, at the request of judicial authorities or other competent bodies, in compliance with other legal obligations, and to protect and defend ACTION SHOE FOOTWEAR, SLU’s rights and assets and those of the Website.
The user's personal data will not be disclosed to third parties for marketing purposes nor revealed under any circumstances.
Except as provided above regarding browsing data (see the section titled “Categories of Processed Data; Purposes of Data Processing”), the provision of personal data by the user is necessary to provide the services and functionalities offered by the Website and requested by the user—for example, managing the user's subscription to the Website, newsletter or mailing list; managing product purchases via the Website and related activities; managing participation in promotions and initiatives (such as contests); handling requests for information, questions, communications or feedback submitted to ACTION SHOE FOOTWEAR, SLU; managing CV submissions during recruitment processes; and other information provided by the user.
The provision of personal data necessary to meet legal obligations is mandatory. Failure to provide such data would prevent ACTION SHOE FOOTWEAR, SLU from fulfilling its contractual obligations or delivering the requested services, products, or information.
Providing personal data for surveys, marketing, and profiling is optional. Refusal to provide data in these cases will not affect ACTION SHOE FOOTWEAR, SLU’s ability to fulfill contractual obligations or provide services, products, or requested information.
The user may exercise, at any time, the rights granted by data protection legislation, including, but not limited to: verifying the existence of their personal data and its content, origin, or accuracy; requesting its integration, update, correction, or deletion; and objecting, with legitimate reason, to the processing of their data (including the right to object, at any time and free of charge, to the processing of personal data for direct marketing purposes).
If the user wishes to send any query or request regarding the processing of their personal data by ACTION SHOE FOOTWEAR, SLU and exercise the rights recognized by the Data Protection Law, they may contact ACTION SHOE FOOTWEAR, SLU by postal mail at the following address: ACTION SHOE FOOTWEAR, SLU, Elche (Alicante), or by sending an email message using the contact form available at the following link: info@actionshoe.com
This Privacy Policy may be updated and revised by ACTION SHOE FOOTWEAR, SLU. The version published on the Website is the currently applicable version. If ACTION SHOE FOOTWEAR, SLU modifies this Privacy Policy, it will notify users of the changes by publishing a link to the modified version on the homepage of the Website, with the following text: “New version of the Privacy Policy.” ACTION SHOE FOOTWEAR, SLU encourages users to periodically read this Privacy Policy to stay informed about any updates.